Dale Earnhardt Jr. Joins Forces with Budweiser and MLB

Dale Earnhardt Jr.’s famous white MLB All-Star Game paint scheme is set for a return in 2025. The scheme will be featured at the MLB Speedway Classic at Bristol Motor Speedway on August 2, then will hit the track in competition when Earnhardt Jr. races in the zMAX CARS Tour event at Anderson Motor Speedway on August 16.

This collaboration brings together Earnhardt Jr., Budweiser, and Major League Baseball, reminding fans of a legendary era in motorsports.

The original Budweiser and MLB All-Star Game design became famous in July 2001. That summer, Earnhardt Jr. raced the red and white No. 8 scheme to a powerful victory at Daytona International Speedway.

The win was especially emotional, as it was his first trip to Daytona since his father, Dale Earnhardt Sr., passed away there earlier the same year. The memory of that race stands out for both Earnhardt Jr. and his fans, making this paint scheme one of the most cherished in NASCAR history. For more on Earnhardt Jr.’s racing legacy, see the Earnhardt Memorial Day feature.

Earnhardt Jr. and Budweiser recently reunited in November, showing off the red Bud No. 8 scheme that was popular from 1999 through 2007. Now, the return of the MLB All-Star Game paint scheme adds another chapter to their story.

Budweiser, as the longest-running sponsor of Major League Baseball, has been part of the sport’s traditions for decades, supporting fans aged 21 and over at ballparks across the country. For more on MLB’s history and partnerships, visit the official MLB website.

This year’s MLB Speedway Classic is an important celebration. It marks the first time a Major League Baseball game will be played in Tennessee.

The matchup features the Atlanta Braves against the Cincinnati Reds and takes place at Bristol Motor Speedway, which is also one of NASCAR’s most well-known tracks. Fans in attendance can see the No. 8 Budweiser/MLB show car and celebrate this historic moment in sports. For more details on Bristol Motor Speedway’s history, check out NASCAR’s official track page.

Budweiser’s Senior Vice President of Marketing, Todd Allen, spoke about the excitement and history behind the partnership. He called the paint scheme a tribute to a defining moment in the long partnership between Dale Jr. and Budweiser, and said the MLB Speedway Classic is the perfect event for its return.

The design brings together racing and baseball, both major parts of American culture. To explore the cultural significance of NASCAR, visit the Smithsonian’s NASCAR exhibit.

Earnhardt Jr. fans can join the celebration with special, limited-edition merchandise, now available on shopjrnation.com and soon at more stores. This release adds to Budweiser’s more than 40-year history of supporting NASCAR.

From sponsoring top drivers like Earnhardt Jr. for nine seasons to backing major races, their connection with the sport runs deep. For more on the history of sponsorships in NASCAR, see the NASCAR Hall of Fame archives.

With two special races in August, Dale Earnhardt Jr. is pairing a fan-favorite paint scheme with two of his most famous partners. The return of the white MLB All-Star Game design gives both new and longtime fans a way to celebrate some of NASCAR’s most memorable moments. Learn more about NASCAR’s summer events including the Coke 600 in the 2025 Coca-Cola 600 preview.

John Martinez

John Martinez delivers real-time NASCAR Cup Series and Truck Series news, from live race updates to pit-lane strategy analysis. A graduate of the University of Northwestern Ohio’s Motorsports Technology program, he breaks down rule changes, driver tactics, and championship points with crystal-clear reporting.