Notebook: Team Penske and Hitachi Strengthen Winning Partnership

Highlights

  • Team Penske, Hitachi extend INDYCAR sponsorship through 2027 season.
  • Hitachi branding on Penske’s No. 2, No. 3, No. 12 cars.
  • Partnership began in 2012; technology collaboration since 2018.
  • Joint efforts saved over $18 million annually in fleet maintenance.
  • Christian Rasmussen to race ARP Turkey Night Grand Prix on November 28.
  • Partnership extension coincides with Team Penske’s 60th anniversary milestone.

Team Penske and Hitachi extend their sponsorship through 2027, announced October 20. Hitachi remains on Penske’s No. 2, No. 3 and No. 12 Chevrolet entries in the NTT INDYCAR SERIES.

The relationship begins in 2012 and expands in 2018 into a technology partnership covering application development, digital engineering, cybersecurity, data and AI, plus managed services across Penske’s motorsport operations.

Maintaining this alignment stabilizes Penske’s program planning and strengthens its technical stack, an advantage that typically translates into operational efficiency and marginal performance gains across a grueling schedule.

Penske and Hitachi confirm their INDYCAR program together through the 2027 season.
Team Penske cars carrying Hitachi branding in the NTT INDYCAR SERIES
Image Credit: IndyCar

Business impact is tangible. Joint projects accelerate diagnostics and enable predictive maintenance in Penske’s fleet, delivering more than $18 million annually and preventing over 90,000 vehicle breakdowns.

Hitachi and Penske’s maintenance analytics deliver $18 million in yearly savings and avoid 90,000 breakdowns.

Hitachi Americas president and CEO Charlie Takeuchi presents the extension as a 14‑year collaboration continuing, stressing progress on track and across Penske’s businesses, with clear intent to scale further.

From Penske’s side, INDYCAR president Jonathan Diuguid characterizes Hitachi as a trusted global brand, integral to competitive execution and enterprise modernization, not merely a sponsorship presence on the cars.

The timing aligns with Team Penske’s 60th anniversary, underscoring continuity during a milestone year and preserving a proven commercial‑technical model amid a stable series framework.

The extension lands during Team Penske’s 60th anniversary, reinforcing stability through a milestone season.

On‑track, consistent backing across the No. 2, 3 and 12 entries secures resource continuity around Chevrolet powertrains, supporting iterative development, workflows, and race‑weekend execution across street, road, and oval configurations.

Separately, Christian Rasmussen adds a cross‑discipline program, entering the ARP Turkey Night Grand Prix on November 28 at Ventura Raceway, driving a Johnny Cofer‑owned Spike dirt midget.

Rasmussen returns to ECR for a third full‑time INDYCAR campaign in 2027 after partial 2024 running, having claimed his first series win at Milwaukee in August 2025.

The Penske‑Hitachi extension emphasizes operational gains and measured performance improvements, positioning the team to sustain competitiveness through 2027 in the INDYCAR SERIES while advancing shared technology programs.

Visual Summary


HITACHI PENSKE 60th


Hitachi & Team Penske: Full-Throttle Partnership Extended to 2027
14 years strong — from race car wings to AI-powered fleet innovation.
Over $18M saved, 90,000+ breakdowns prevented.
The spirit of racing & technology—on and off the track.

$18M+
Annual savings from Penske & Hitachi predictive tech

90,000+
Vehicle breakdowns prevented by data innovation


🏁
Rasmussen’s Big Jump
🚗💨
From INDYCAR speed to Turkey Night Grand Prix dirt: Rasmussen tries a new racing challenge in Southern California.

2012
Sponsorship begins
2027
Partnership extended!


Team Penske and Hitachi:
driving innovation on AND off the track—into 2027 & beyond.
Brian Thompson

Brian Thompson focuses on IndyCar Series news, from qualifying speeds at Indianapolis Motor Speedway to street-course race strategy. He delivers concise feature stories and technical breakdowns on chassis setups, tire choices, and championship standings for open-wheel enthusiasts.

Avatar photo
Brian Thompson

Brian Thompson focuses on IndyCar Series news, from qualifying speeds at Indianapolis Motor Speedway to street-course race strategy. He delivers concise feature stories and technical breakdowns on chassis setups, tire choices, and championship standings for open-wheel enthusiasts.

Articles: 195

Leave a Reply

Your email address will not be published. Required fields are marked *

Seraphinite AcceleratorOptimized by Seraphinite Accelerator
Turns on site high speed to be attractive for people and search engines.